The Mind of the Strategist
The Art of Japanese BusinessBook - 1982
This provocative book by a Japanese executive shows that the keys to business success in the West are the proven techniques of the Far East successful strategic planning & its conservative execution. Strategy in the classic military sense is deploying your forces to achieve a competitive advantage. Concentrating on the thought processes behind Japan's successful strategic thinking, this book describes what strategic thinking is & presents concepts & concrete examples for its application. Only by integrating the three C's in a strategic triangle Customer, Competitor, & Company can sustained competitive advantage exist. Business managers at all levels can benefit from this 'how to think about it' guide by developing profitable & creative strategies.
Publisher: New York : McGraw-Hill, c1982
Characteristics: xiii, 283 p. : ill. ; 21 cm